check before: 2025-07-01
Product:
Exchange, Microsoft 365 suite, Purview, Purview Communication Compliance, Purview compliance portal, Purview Data Loss Prevention
Platform:
Online, Web, World tenant
Status:
Launched
Change type:
Admin impact, New feature, Updated message, User impact
Links:
Details:
Summary:
Microsoft Purview DLP will enhance data protection by scanning sensitive data in image metadata when OCR is unavailable. Rolling out worldwide from mid-July to late September 2025, this feature activates automatically without admin action, expanding DLP coverage and potentially affecting compliance reporting.
Details:
Updated August 13, 2025: We have updated the timeline. Thank you for your patience.
We're enhancing Microsoft Purview Data Loss Prevention (DLP) to improve data protection coverage. With this update, DLP will now scan and classify sensitive data embedded in image metadata when Optical Character Recognition (OCR) is not available. This ensures better detection of sensitive information in scenarios where text is not visible in the image itself.
This message is associated with Microsoft 365 Roadmap ID 495459
[When this will happen:]
General Availability (Worldwide): Rollout will begin in mid-July 2025 and is expected to complete by late September 2025 (previously early August).
Change Category:
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Scope:
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Release Phase:
General Availability, Preview
Created:
2025-07-03
updated:
2025-08-14
Public Preview Start Date
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Task Type
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Docu to Check
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MS How does it affect me
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MS Preperations
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MS Urgency
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MS workload name
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linked item details
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summary for non-techies**
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Direct effects for Operations**
Data Processing Changes
The automatic scanning of image metadata may lead to unintended exposure of sensitive information if existing DLP policies are not reviewed and updated accordingly, potentially resulting in compliance violations.
- roles: Compliance Officer, Data Protection Officer
- references: https://www.microsoft.com/microsoft-365/roadmap?rtc=1%26filters%3D&searchterms=495459
Compliance Reporting Impact
The change may alter compliance monitoring and reporting visibility, making it difficult to track sensitive data effectively, which could lead to gaps in compliance reporting.
- roles: Compliance Officer, IT Auditor
- references: https://www.microsoft.com/microsoft-365/roadmap?rtc=1%26filters%3D&searchterms=495459
User Experience Disruption
Users may experience delays or issues if sensitive data is flagged incorrectly due to the new scanning feature, leading to potential disruptions in workflow and productivity.
- roles: End User, IT Support Specialist
- references: https://www.microsoft.com/microsoft-365/roadmap?rtc=1%26filters%3D&searchterms=495459
Configutation Options**
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Opportunities**
Enhanced Data Protection
The new feature of scanning image metadata for sensitive data will significantly improve data protection measures, ensuring that sensitive information is not missed even when OCR is unavailable. This is crucial for compliance with data protection regulations and helps to prevent data breaches.
- next-steps: Evaluate current DLP policies to align with the new scanning capabilities and ensure that all sensitive data is being adequately protected.
- roles: Compliance Officer, Data Protection Officer, IT Security Manager
- references: https://www.microsoft.com/microsoft-365/roadmap?rtc=1%26filters%3D&searchterms=495459
Improved Compliance Reporting
With the expansion of DLP scanning to include image metadata, organizations will have a more comprehensive view of sensitive data across various formats, leading to improved compliance reporting and risk management.
- next-steps: Update compliance reporting frameworks to incorporate insights from the new DLP capabilities and ensure that stakeholders are informed about changes in reporting metrics.
- roles: Compliance Officer, Data Analyst, IT Manager
- references: https://www.microsoft.com/microsoft-365/roadmap?rtc=1%26filters%3D&searchterms=495459
Operational Efficiency in DLP Management
The automatic activation of the enhanced scanning feature means that IT teams will spend less time on manual configurations, allowing for a more streamlined DLP management process and reducing administrative overhead.
- next-steps: Train IT staff on the new capabilities and adjust workflows to maximize efficiency in DLP management and incident response.
- roles: IT Administrator, Compliance Officer, Risk Manager
- references: https://www.microsoft.com/microsoft-365/roadmap?rtc=1%26filters%3D&searchterms=495459
Potentional Risks**
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Data Protection**
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IT Security**
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Hypothetical Work Council Statement**
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DPIA Draft**
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explanation for non-techies**
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** AI generated content. This information must be reviewed before use.
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change history
| Date | Property | old | new |
| 2025-08-14 | MC MessageTagNames | New feature, User impact, Admin impact | Updated message, New feature, User impact, Admin impact |
| 2025-08-14 | MC Summary | Microsoft Purview DLP will now scan and classify sensitive data in image metadata when OCR is unavailable, improving data protection. This feature, rolling out from mid-July to early August 2025, requires no admin action and is enabled by default. Review DLP policies to ensure alignment with data protection goals. | Microsoft Purview DLP will enhance data protection by scanning sensitive data in image metadata when OCR is unavailable. Rolling out worldwide from mid-July to late September 2025, this feature activates automatically without admin action, expanding DLP coverage and potentially affecting compliance reporting. |
| 2025-08-14 | MC Last Updated | 07/03/2025 00:36:53 | 2025-08-13T17:32:13Z |
| 2025-08-14 | MC Messages | We're enhancing Microsoft Purview Data Loss Prevention (DLP) to improve data protection coverage. With this update, DLP will now scan and classify sensitive data embedded in image metadata when Optical Character Recognition (OCR) is not available. This ensures better detection of sensitive information in scenarios where text is not visible in the image itself.
This message is associated with Microsoft 365 Roadmap ID 495459 [When this will happen:] General Availability (Worldwide): Rollout will begin in mid-July 2025 and is expected to complete by early August 2025. | Updated August 13, 2025: We have updated the timeline. Thank you for your patience.
We're enhancing Microsoft Purview Data Loss Prevention (DLP) to improve data protection coverage. With this update, DLP will now scan and classify sensitive data embedded in image metadata when Optical Character Recognition (OCR) is not available. This ensures better detection of sensitive information in scenarios where text is not visible in the image itself. This message is associated with Microsoft 365 Roadmap ID 495459 [When this will happen:] General Availability (Worldwide): Rollout will begin in mid-July 2025 and is expected to complete by late September 2025 (previously early August). |
| 2025-08-14 | MC Title | Microsoft Purview compliance portal: Enhanced Metadata Scanning for Images in Exchange DLP | (Updated) Microsoft Purview compliance portal: Enhanced Metadata Scanning for Images in Exchange DLP |
| 2025-08-14 | MC End Time | 09/29/2025 09:00:00 | 2025-11-10T08:00:00Z |
Last updated 3 days ago ago