488502 – SharePoint: Advanced Page Analytics

Product:

SharePoint

Platform:

Online, Web, World tenant

Status:

Rolling out

Change type:

Links:

MC1069561

Details:

SharePoint page analytics will add enhanced reporting capabilities including long-term data, distribution channel filtering, and reactions and promotions, data exports.

Change Category:
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Scope:
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Release Phase:
General Availability

Created:
2025-05-02

updated:
2025-10-08

Docu to Check

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MS workload name

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summary for non-techies**

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Direct effects for Operations**

Please, look at the most relevant linked item for details

explanation for non-techies**

SharePoint is a tool many organizations use to manage and share content, knowledge, and applications. Recently, SharePoint has introduced advanced page analytics, which is like getting a new, more powerful magnifying glass to understand how people interact with your content.

Imagine you run a library. You want to know which books are popular, how often they are borrowed, and which sections of the library get the most visitors. SharePoint's advanced page analytics is like having a detailed report that tells you all of this and more about your digital content.

With these new analytics, you can now see long-term data. This is similar to looking at library records over several years to spot trends, like which genres are becoming more popular over time. This long-term view helps you make informed decisions about what content to create or promote.

Distribution channel filtering is another feature. Think of it as knowing not just how many people visit your library, but also how they heard about it—whether through a flyer, a friend, or an online post. This helps you understand which channels are most effective in reaching your audience.

Reactions and promotions data give you insight into how people feel about your content and what they are sharing with others. It's like knowing which books people are recommending to friends or which events they are excited about. This feedback can guide you in creating content that resonates with your audience.

Finally, the ability to export data is like being able to take all this information and share it with others in your organization. You can create reports that help everyone understand what's working and what isn't, just like sharing library statistics with staff to improve services.

In summary, SharePoint's advanced page analytics provide a comprehensive view of how your content is performing, much like having detailed insights into the operations of a library. This helps you make strategic decisions to better engage with your audience and improve your content offerings.